The project goal was to revamp last year’s web page for the Holiday Season Marketing Guide, which helped small and medium business owners prepare their holiday ad strategies with the right tools, insights, and resources.

I designed an animated, eye-catching banner alongside a set of cohesive holiday-themed visuals that aligned with Meta’s brand guidelines, effectively conveying a warm and exciting holiday spirit. The main banner GIF animation, centered around the concept of "Unwrapping Joy for Everyone," features diverse hands unwrapping uniquely wrapped gifts, emphasizing inclusivity and playfulness.